Perceptions of a Peer Modeling Workplace Physical Activity Intervention for Women.

Research paper by Sheri A SA Rowland, Marlene Z MZ Cohen, Carol H CH Pullen, Paula S PS Schulz, Kris E KE Berg, Bernice C BC Yates

Indexed on: 30 Jun '18Published on: 30 Jun '18Published in: Workplace health & safety


A workplace physical activity (PA) study tested a novel use of peers to deliver the intervention. Peer models provided vicarious experience for living physically active lifestyles to a group of inactive women. The purpose of this study was to describe participants' perceptions of the peer modeling intervention. Nine women from the intervention group ( n = 26) participated in a 90-minute focus group. Qualitative description using thematic analysis was used to identify themes from the focus group transcript. Two themes about the intervention were "I am left wanting more" and "focus on food." Two themes about the peer models were "real people" and "it is doable." Focus group participants perceived the peer modeling PA intervention favorably; however, they desired more attention to healthy eating and more time with peer models. Replication of the study accounting for themes identified by focus group participants is needed to strengthen the peer modeling intervention.