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Getting out of the rankings game: a better way to evaluate higher education institutions for best fit

Research paper by Sonja Martin Poole, Michael A. Levin, Kate Elam

Indexed on: 23 Nov '17Published on: 18 Apr '17Published in: Journal of Marketing for Higher Education



Abstract

Authors: Sonja Martin Poole, Michael A. Levin, Kate Elam Article URL: http://www.tandfonline.com/doi/full/10.1080/08841241.2017.1311981?af=R Citation: Journal of Marketing for Higher Education Publication Date: 2017-04-18T04:02:07Z Journal: Journal of Marketing for Higher Education